Body Contouring Devices Market Share, Opportunities, Competitive Analysis and Forecast 2024-2031

Global Body Contouring Devices Market is segmented By Product Type (Non-Invasive Devices, Minimally-Invasive Devices, Invasive Device), By Application (Fat Reduction, Skin Tightening, Others), By End-User (Hospitals, Specialty Clinic, Others), and By Region (North America, South America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031

Body Contouring Devices Market Size

The Body Contouring Devices Market was valued at US$ 1,671.35 million in 2022 and is estimated to reach US$ 4,039.26 million by 2031, growing at a CAGR of 15.8% during the forecast period (2024-2031). Body contouring devices find application in various cosmetic procedures for improving body shape and appearance. The market is driven by increasing demand for non-invasive and minimally invasive cosmetic procedures, particularly in Asia. 

Body contouring refers to the procedures used to remove excess fat, skin, or both to alter the body’s shape and achieve a desirable form. These procedures provide obese and overweight people with quick and immediate results to avoid further complications. Body contouring is mostly performed on body areas that contain high-fat deposits, such as the torso, chest, thighs, and upper arms. Popular body contouring procedures include breast lifts (mastopexy), upper arm lifts (Brachioplasty), and liposuction.

Body Contouring Devices Market Summary

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Body Contouring Devices Market Dynamics

The growing popularity of cosmetic surgeries primarily drives the global market for the worldwide body contouring devices market. The procedures are invasive, minimally invasive, or non-invasive. The presence of many improved techniques under these three methods has increased the number of people opting for an arm lift, breast lift, stomach lift, and lower body lift procedures.

The increasing number of novel product launches and the rising research and development will drive market growth.     

The global market for body contouring devices is primarily driven by the surge in demand for plastic surgeries for reshaping body parts; the rising number of novel product launches with minimally invasive surgeries. People’s increasing focus on their physical appearance and body shape is also aiding the market growth. These body contouring devices can beautify and reshape the body or a body part, increasing the patient's confidence and self-esteem. Because of this reason, people with different types of requirements are opting for these devices.

Various cosmetic surgery products are being launched, contributing to the growth of the global body contouring devices market. For instance, in Jun 2022, Cynosure launched its PicoSure Pro device, the first 755 nm picosecond laser that received FDA clearance in the market as it provides energy in 1 trillionth of a second. This laser uses pressure rather than heat and provides effective and safe skin revitalization and pigmentation treatment.

Various funding, novel technological advancements, and the number of the latest, innovative product launches are increasing, leading to the high demand for body contouring devices. For instance, in Apr 2021, Alma, an energy-based aesthetic and medical solution provider, launched its novel Alma PrimeX platform that accomplished unmatchable results in skin tightening and fat reduction in certain body parts, including the waist, buttocks, thighs, and abdomen.

The high risks associated with body contouring will hamper the market’s growth.  

However, the high risks and complications of body contouring can significantly restrain the market’s growth. There have been severe complications reported in the past after undergoing surgeries. Obese and older adults are more prone to these complications. Other factors constraining the market’s growth are stringent regulatory approvals, lack of skilled personnel to perform these surgeries, and lack of awareness.

COVID-19 Impact on Body Contouring Devices Market Growth

The pandemic has negatively impacted global financial expectations, operations, and crisis response strategy. The COVID-19 outbreak has severely impacted the healthcare industry. The body contouring devices market has experienced huge losses due to COVID, as all the research and clinical trials got affected due to the diversion of attention toward COVID. But now, the market participants are changing their long-term and short-term growth strategies by utilizing the research market and creating cutting-edge items to combat the pandemic. Various initiatives, collaborations, and mergers are happening worldwide, boosting the market’s growth. For instance, in Jul 2022, GC Aesthetic, a private medical technology company that provides reconstructive and aesthetic solutions, announced its partnership with UMECO Group. This Korean company distributes medical devices for the beauty, medical and aesthetic markets.

Body Contouring Devices Market Segment and Shares

The non-invasive devices segment is expected to grow at the fastest CAGR during the forecast period (2024-2031)          

The non-invasive devices segment is the highest market holder in the global body contouring devices market. Non-invasive device growth is attributed to the increased adoption of non-invasive method, primarily because it involves less pain and cost. The growth trend will continue in the coming years, with new products being developed and introduced into the market.

Companies are focusing on developing devices and solutions that are non-invasive or less invasive to achieve low recovery time, reduced soreness in the treated area, cheaper cost, a smaller or no incision during the procedure, and better efficacy in fat reduction. These factors lead to a higher satisfaction rate among patients opting for body contouring procedures, thereby positively impacting the demand for non-invasive body contouring devices worldwide. Over the last two decades, the number of non-invasive procedures undertaken globally has risen significantly, mainly due to advanced solutions and technology.

The non-invasive device segment dominates the market due to the rising awareness about body contouring. The growing number of regulatory approvals, technological advancements, product launches, and research studies drive the market’s growth. For instance, in Jan 2021, Allergan Aesthetic, an AbbVie company, launched CoolSculpting Elite, a next-gen fat reduction system designed to embellish the body's natural curves. This technology freezes the target and then removes the treated fat cells. It treats fat bulges visible in 9 areas such as back fat, thigh, upper arm, and abdomen.

Body Contouring Devices Market Geographical Share

North America holds the largest market share of the global body contouring devices market.

North America dominates the global body contouring devices market, primarily attributed to the increasing awareness of their availability and people’s desire to enhance their physical appearance. Obese and overweight patients undergo body contouring procedures to lose the accumulated fat in their bodies and to tighten their skin. The rising influence of media and the fashion industry and the presence of key players in the region are contributing to the growth of the body contouring devices market. According to the American Society of Plastic Surgeons report, in 2020, around $16.7 billion was spent in the United States with the 6.8 million reconstructive surgical procedures that took place in 2020.

Moreover, the growing number of product launches is responsible for the market’s growth. Other factors, such as the high spending on these devices, stimulate the market’s growth. Many key developments, technological advancements, collaborations, and agreements are taking place in this region. For instance, in Jul 2020, Venus Concept, the medical aesthetic technology company, announced that the U.S. Food and Drug Administration permitted clearance for Venus Viva MD, a non-invasive device used by an aesthetic-related surgeon for selling purposes. With this approval, the company has now expanded its skin rejuvenation portfolio.

Body Contouring Devices Companies and Competitive Landscape

The body contouring devices market is highly competitive with local and global companies’ presence. Allergan, Candela Medical Inc., Bausch Health Companies, CynoSure, Asclepion Laser Technology, Alma Lasers, Ltd, Meridian Surgery, BioSculpture Technology Inc., Venus Concept, Jointech Labs Inc., and more. The key players are adopting various growth strategies such as product launches, mergers & acquisitions, partnerships, and collaborations, contributing to the market’s growth. For instance, in Jan 2021, Merz Aesthetic, a medical aesthetic business, announced its collaboration with Candela Corporation, a medical aesthetic device provider for providing the broadest portfolios of medical aesthetics globally. It will expand the injectable, device, and skincare products and services.

Allergan:

Overview:

Allergan is a pharmaceutical company that develops, produces, and markets drugs with a brand name and medical devices in medical aesthetics, central nervous system, eye care, and gastroenterology. It was established in 2013 and is headquartered in California, U.S.

­Product Portfolio:

CoolSculpting: it is a non-invasive treatment for fat bulges in submental areas, abdomen, thigh, bra, back fat, and upper arm. It is an FDA-cleared submental area treatment for affecting lax tissue’s appearance.

Key Development: In May 2021, Allergan Aesthetic announced the acquisition of Soliton and RESONIC, a rapid acoustic pulse device that is a non-invasive treatment for improvement in cellulite appearance. It has got clearance from the United States Food and Drug Administration. This acquisition will increase Allergan’s portfolio of body contouring treatments.

The global body contouring devices market report would provide access to approximately 40+ market data tables, 45+ figures, and 200 (approximate) pages.