Wi-Fi Router Market is Segmented By Product (Single Band, Dual Band, Tri-Band), By Speed (300Mbps, 450Mbps, 1300Mbps, Others), By Application (Residential, Commercial, Healthcare, Colleges & University, Retail, Manufacturing, Sports & Leisure, Others), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031
Report Overview
Global Wi-Fi Router Market reached is expected to reach at a CAGR of 9.70% during the forecast period (2024-2031).
A wireless router is a device connected to a modem and provides internet access or connects computers, laptops, and tablets to a network. Wi-Fi routers are utilized both in smart homes and in numerous sectors. Nevertheless, the type of products sold to these consumer groups varies in quality, price, and usability.
Intelligent routers are gradually being used as IoT is growing across industries. Such routers support industrial and residential customers' networking, speed, and protection needs. Internet of Things adoption is rising due to the increasing need for real-time control of systems, properties, and inventories.
Wi-Fi signals inside a home rely primarily on the scale of the home and the obstacles stopping signals from accessing their destinations. Fireplaces, mirrors, and dense walls are typical barriers blocking Wi-Fi signals. One such emerging technology is MU-MIMO. It stands for multi-user processing, multiple-input and multiple-output. It also enables Wi-Fi routers to interact simultaneously with multiple devices, lower waiting times, and increase network speed.
Market Summary
Metrics |
Details |
Market CAGR |
9.70% |
Segments Covered |
By Product, By Speed, By Application, and By Region |
Report Insights Covered |
Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, and Other key insights. |
Fastest Growing Region |
Asia Pacific |
Largest Market Share |
North America |
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Market Dynamics
The growing adoption of digital devices across the globe has escalated the demand for Wi-Fi routers.
The growing adoption of digital devices across the globe has escalated the demand for Wi-Fi routers.
As technology advances, people are more interested in digital gadgets such as smartphones, laptops, desktop computers, tablets, and smart TVs. To connect to a huge array of servers, these gadgets require Internet access. Nowadays, the percentage of people that use the internet is huge. One of the most important market drivers for this technology is the growing Internet use through digital gadgets.
Thus, the wireless traffic jam will worsen with the growing number of smart devices in the home. The circumstance has raised the demand for household Wi-Fi networks, including garage door openers and bathroom scales. According to Linksys, a U.S. business that offers data networking hardware solutions, families worldwide will have more than 10.5 billion gadgets capable of connecting to their home Wi-Fi routers by 2020.
Furthermore, People nowadays are looking for a seamless connection with faster outcomes. As a result, Interservice providers are increasing the speed of their connections. Every generation of connections is released faster than the one before it. Expanding the wireless connection range accelerates the effect of connection speed. Another key market driver is the combination of these two elements. Thus expanding demand for fast-speed networks has improved and encouraged the key player of Wi-Fi routers to grow in the forecast period.
For instance, on January 04, 2022, NETGEAR, Inc., the leading provider of award-winning connected products that help people simplify and improve their lives, announced the addition of a new router to its award-winning Wi-Fi 6E lineup. The Nighthawk RAXE300 Tri-band Wi-Fi 6E Router builds on the success of the Nighthawk RAXE500, which won the CES Innovation Award in 2021. It offers speeds of up to 7.8Gbps while exploiting the new era of fast connectivity on the 6Ghz band, free of interference and congestion.
Growing technological advancements are expected to create huge opportunities for the Wi-Fi router to grow in the forecast period
On a global scale, it has been discovered that the male population is more tech-savvy than the female population. As a result, firms in the Wi-Fi router and extender industry are producing systems with more user-friendly capabilities to meet women's needs to create market growth opportunities for the product in the forecast period.
For instance, Nokia's Wi-Fi mesh router technology caters to the rapidly expanding 5G world. Manufacturers are boosting the availability of technologies that allow mobile devices to seamlessly transition from 5G to Wi-Fi 6 while maintaining network connectivity speed.
COVID-19 Impact on Market Growth
The COVID-19 (coronavirus) pandemic has resulted in an unprecedented increase in demand for Wi-Fi routers and extenders. To maintain social distancing and remote working settings, even corporations and small businesses are investing in reliable Wi-Fi extenders. Companies in the Wi-Fi router and extender market benefit from online education and corporate policies allowing employees to work from home, boosting the demand for Wi-Fi routers during the pandemic.
Moreover, Cisco aligns in solidarity with consumers as everyone navigates through this unusual COVID-19 circumstance. The solutions and offers target customers in any market segment and industry. They include microbranch routers and other wireless solutions for end-users to enable a secure remote work remote network.
Furthermore, individuals are becoming concerned about new coronavirus strains. The reopening of schools, educational institutes, and business organizations has been delayed. Companies in the Wi-Fi router and extender sector are seeing increased income due to these trends. Because of the rising use of smartphones, tablets, and laptops, a greater demand for high-bandwidth connections leads to more router purchases.
Market Segment Analysis
The global Wi-Fi router market is segmented on product, speed, application, and region.
With the rise of connected devices, there has been an increase in internet demand across varied households, which has escalated the residential sector growth in the Wi-Fi router market
The global Wi-Fi router market is segmented into residential and commercial based on application. The residential segment holds the highest market share in sales in 2021, with a share of over xx percent. With the rise of connected devices, there has been an increase in internet demand across varied households. According to Intel forecasts, connected devices have reached 50 billion by 2020.
Households with two working professionals have faster broadband speeds. A Telsyte analysis of Australian homes shows that dual professional households used approximately 12 applications, whereas single or dual-parent households with children used at least seven apps. As a result, faster broadband speeds are required. Most homes are being changed into smart homes, which rely on the internet for various purposes. The introduction of smart TVs and smart speakers such as Amazon Echo and Google Home increased the Wi-Fi router market's growth.
Furthermore, due to COVID-19 concerns, internet providers have already witnessed a shift in usage, with local schools migrating to virtual learning and more parents working from home. Internet service providers are hoping to take advantage of this chance. For example, Comcast gives 60 days of free Internet Essentials access to households classified as "low income" for a monthly fee of US$ 9.99.
Furthermore, the corporation increases the Internet Essentials speed from 15/2 Mbps to 25/3 Mbps for new and existing service consumers. Comcast offers a free self-installation kit with a cable modem and a Wi-Fi router. The demand for wireless routers in the residential sector is likely to rise due to the healthy competition among internet providers.
Market Geographical Share
Growing fixed broadband connections in North America has improved the market growth for Wi-Fi router
The Wi-Fi router market is segmented into North America, South America, Europe, Asia-Pacific, Middle-East, and Africa. Among all of the regions, North America dominated the Wi-Fi Router market. The U.S. is one of the most developed markets for fixed Internet broadband connections. By 2017 about 95.84 million people were reported to have fixed broadband connections. In addition, it was estimated that approximately 85.63 percent of the population had access to networks capable of 100 Mbps speeds, suggesting the need for high-band routers (as of 2017).
The involvement of major technology giants, such as Cisco, D-Link, and TP-Link, coupled with the country's high adoption of technology trends, helped the wireless router market. In addition, the demand for fixed broadband is great. It is close to saturation, with more than three of four U.S. households projected to have a fixed broadband link over the forecast period.
In addition, the company is increasing Internet Essentials speed from 15/2 Mbps to 25/3 Mbps for new and existing users of the Internet Essentials service. Comcast offers a free self-install package with a Wi-Fi router and a cable modem. The healthy competition among internet providers is expected to drive future demand for residential-sector Wi-Fi routers.
Market Competitive Landscape
The global Wi-Fi Router market is highly competitive with local and international key players. Some key players contributing to the market's growth are D-Link Corporation, Cisco Systems Inc., Huawei Technologies Co., Ltd., Verizon, and Netgear Inc.
The major companies are adopting several growth strategies such as product launches, acquisitions, and collaborations, contributing to the global growth of the Wi-Fi router market.
• In February 2020, Huawei Technologies Co., Ltd. (China) Company launched a revolutionary enterprise wireless solution, Wi-Fi 6-powered.
• In October 2020, Linksys Technologies, Belkin International's connected home subsidiary, and Foxconn Interconnect Technology Limited released new 5G routers and modems and a Wi-Fi 6 mobile hotspot in Korea in October 2020, enabling seamless connectivity at homes and offices.
• In February 2020, D-Link Corporation announced EXO Smart Mesh Wi-Fi routers with McAfee Protection for home networking in India
• In January 2020, Actiontec Electronics, Inc. announced a suite of analytics services and solutions, which give customers Wi-Fi networks and internet experiences in their homes, as well as more effective troubleshooting and maintenance
Cisco Systems Inc
Overview: communities, energy, education, government, healthcare, manufacturing, retail, financial services, sports, and entertainment. The company has segmented its solutions, services, and product into technology, products by business type, services resources, solutions, and end-of-life info. The company provides services in Asia-Pacific, Europe, North America, Africa, Latin America, and the Middle East and has sales offices in more than 95 countries. The company has engaged more than 25,800 employees in the technical, sales, and technical fields and the company sells its products through sales partners and direct sales.
Product Portfolio: Cisco CVR100W Wireless-N Wireless router: The Cisco CVR100W Wireless-N VPN Router enables small office/home office (SOHO) users with simple, cheap, and highly secure connectivity.
The Cisco CVR100W has four 10/100 Fast Ethernet LAN connections and supports standard-based 802.11n wireless networking. Simple setup wizards, Cisco Simple Connect technology, and physical Wi-Fi/Do-Not-Disturb mode buttons (temporarily turning off the Wi-Fi network or turning off the front panel lights) make router setting and network maintenance a breeze. VPN capabilities enable remote offices or employees to connect to the network as they would if they were physically present. A great user experience and future network compatibility are provided via wireless guest access control, a proven stateful packet inspection (SPI) firewall, quality of service (QoS), and IPv6 support.
Key Development
On June 15, 2021, Cisco introduced a new Catalyst industrial router that extends the enterprise network's power to the edge while providing the flexibility, security, and scalability required for IoT success. The portfolio, which now includes 5G capabilities, enables enterprises to conduct connected operations at scale with various management tools suitable to IT and operations. The unified architecture accelerates deployments from the enterprise to the edge and facilitates collaboration between IT and operations.