Soap Dispenser Market Size, Share, Industry, Forecast and outlook (2024-2031)

Soap Dispenser Market is Segmented By Product Type(Automatic, Manual), By Application(Residential, Commercial), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Sales), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2023-2030

Soap Dispenser Market Size

The global soap dispenser market was valued at USD YY million in 2021. It is forecasted to reach USD YY million by 2030, growing at a CAGR of 7.45% during the forecast period (2023-2030).

A soap dispenser is a device that dispenses liquid soap in the quantity desired by the user. Soap dispensers have several advantages, including minimizing the spread of germs and bacteria between users, protecting the solution from contamination, and others. The high concern about keeping clean hands among hospital personnel and patients has inspired the increased use of this product. Furthermore, the rigorous regulation of clean and uncontaminated surroundings in many research and development centers will fuel demand. 

Moreover, rising hygiene concerns among consumers worldwide and the rising buying power of middle-class income groups are expected to boost the market. Furthermore, rising cleanliness programs by various governments are expected to drive demand for soap dispensers throughout the forecast period.

Soap Dispenser Market Scope

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Soap Dispenser Market Dynamics

Rising awareness of health and hygiene drives the market growth

Rising consumer health awareness has emerged as a major market driver and is expected to continue as the primary driver during the forecast period. Hand hygiene has long been regarded as the most effective method of disease prevention. The demand for soap dispensers has increased, owing primarily to the COVID-19 pandemic. The use of soap dispensers is quickly becoming popular as a germ and virus prevention measure, leading to an increase in the adoption of handwashing habits. Moreover, soap bars have been proven extremely unhygienic, especially in public restrooms, as they carry bacteria, germs, and other harmful microorganisms. As such, people could be at a higher risk of contracting numerous ailments. In these scenarios, soap dispensers are an ideal option used extensively in public places. 

The soap dispenser industry is dependent on sustained demand from various industries. Among these, demand from the hospitality industry remains key to growth. For instance, in February 2020, Bradley Corp. introduced a new line of matching “Verge” soap dispensers and faucets. These sets also work well with the other models as they have been universally designed. On September 29, 2020, Xiaomi announced the launch of its automatic soap dispenser with a classic yellow rubber duck design. It is battery-operated and uses built-in near-field infrared sensors and micro-foam pump mechanisms, which can detect hand movement and dispense a predetermined quantity of soap.

However, lack of awareness regarding the benefits in rural areas is the major factor, among others, that will obstruct the market's growth and further challenge the growth of the soap dispenser market in the forecast period.

Soap Dispenser Market Segmentation Analysis

The automatic segment accounted for the highest share of the global soap dispenser market

The automatic soap dispenser is projected to register the highest CAGR from 2022–2029. Over the projection period, consumer demand for hand-free soap dispensers is predicted to expand the automatic soap dispenser segment. Businesses increasingly use product launches to gain a larger market share. Furthermore, customers' increasing emphasis on cleanliness and hygiene is crucial to market advancement. An increase in the availability of customized products that are easy to use and germ-free, an increase in people's awareness of hygiene, particularly in rural areas, an increase in the benefits offered by an automatic soap dispenser, including the ability to sense and dispense soap automatically, and an increase in the penetration of new players are all factors that have led the automatic soap dispenser segment in the soap dispenser market. 

Another advantage of an automatic soap dispenser is its ability to identify and distribute soap independently. Manufacturers are developing a variety of unique items to help grow the global soap dispenser market's automatic soap dispenser segment. For instance, in April 2022, Euronics produced the NERO soap dispenser for toilets. The automatic soap dispenser from Euronics is a touchless device that ensures little cross-contamination between usage. In June 2020, Grafdoer launched automatic soap/sanitizer dispensers to enable hands-free accessibility and a simple-to-operate mechanism.

Soap Dispenser Market Geographical Share

North America is the dominant region during the forecast period

North America is anticipated to be the dominant market shareholder and is projected to continue throughout 2022–2029. Many companies, such as American Specialties, Inc., Simplehuman, Bobrick Washroom Equipment, Inc., Gojo Industries, and others, offer wider varieties of soap dispensers compared to other regions, accelerating the consumption rate. Furthermore, the popular product usage in almost every public place, such as bus stations, train stations, and airports, is likely to fuel the demand. Moreover, the widespread presence of malls, supermarkets, and others, even in a rural part of this region, especially in countries such as the United States and Canada, has positively impacted market growth. Furthermore, North America dominates the soap dispenser market due to a growth in the number of commercial buildings, an increase in the availability of customizable, easy-to-use, germ-free goods, and an increase in hygiene awareness among consumers in this region. Higher consumer spending in commercial places such as malls, restaurants, and movie theaters has resulted in a growing demand for well-equipped restrooms, thereby driving the demand for soap dispensers. For instance, according to the data published by the United States Department of Agriculture (USDA), in August 2021, the number of quick-service restaurants operating in the U.S. grew from 183,543 in 2020 to 189.402 in 2021. In Mar 2020, Simplehuman launched its touch-free sensor liquid soap pump dispenser, which comes across as one of the mess-free solutions while washing hands.

The Asia Pacific region is projected to display a significant presence in the soap dispenser market. The growing adoption of a hygienic lifestyle by various countries in this region intensifies product usage. The government's involvement in the cleanliness campaign, especially hand washing, to help protect its citizens against diseases has also accelerated the consumption of soap dispensers. For instance, the government of India fully supports Global Handwashing Day by celebrating it every year on October 15 by educating and raising awareness among its people.

Soap Dispenser Market Competitive Landscape

The market is characterized by major existing firms as well as new entrants. Market participants are diversifying their product offerings to maintain market share. Some of the players in the soap dispenser market are Toto Ltd., Kohler Co., ASI American Specialties, Inc., Umbra, Simplehuman, Lovair, Bobrick Washroom Equipment, Inc., Bradley Corporation, Georgia-Pacific LLC, and GOJO Industries, Inc. Many major players are focusing more on the expanding trend of soap dispensers. For instance, on June 22, 2020, SVAVO announced the official launch of their latest tabletop hands-free foaming soap dispenser, the V-370, designed to bring convenience and smart life to kitchens, laundry rooms, and bathrooms. This tabletop automatic soap dispenser uses a smart motion infrared sensor to keep bathrooms and kitchens clean while reducing waste. It provides a sanitary, no-touch, and easy-to-use experience with minimal spillage. With its non-leaking design, the V-370’s dispensing valve cuts off the soap completely after pumping and prevents dripping, helping to reduce mess and the spread of germs.

COVID-19 Impact on Soap Dispenser Market

Positive impact on the global soap dispenser market

The soap dispenser market has been positively affected owing to the outbreak of COVID-19. Increasing concern regarding hand hygiene is a major factor in driving product demand. Moreover, the World Health Organization (WHO) promoted the importance of hand hygiene. Manufacturers across the world are witnessed increased demand for soap dispensers. Commercial places deployed advanced and automatic soap dispenser solutions to ensure proper hygiene. Considering the increasing demand, manufacturers have increased their spending on research and development to introduce technically advanced products. Moreover, the current outbreak of COVID-19 across the globe has significantly increased awareness among people regarding self-hygiene and maintaining a clean environment. The highly contagious virus is easily transmitted through touch, from one infected object or person to another. And as a result, frequently washing hands with soap has been identified as a critical preventive measure by healthcare organizations worldwide. It has had a positive impact on the growth of the soap dispenser market, and the trend is likely to continue in the months to come. For instance, in February 2020, Bradley Corporation introduced a new line of matching Verge soap dispensers and faucets. These complete sets offer cohesive and striking designs that enhance Verge washbasins' aesthetics and work seamlessly with any basin. They incorporate advanced sensing technology for reliability and durability and are available in four styles and six finishes.

The global soap dispenser market report would provide access to approximately 58 market data tables, 55 figures and 170 pages.