Global Hibiscus Flower Powder Market is Segmented By Application(Pharmaceutical, Food & Beverages, Cosmetics, Others), By End-Product(Powdered, Tea-Bags), By Sales Channel(Online, Offline), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031
Hibiscus Flower Powder Market Overview
The Global Hibiscus Flower Powder Market is growing at a high CAGR during the forecast period (2024-2031). Hibiscus, often known as China Rose, is an attractive red flower. Hibiscus flower powder is a solid extract derived from the hibiscus flower, which grows in temperate, subtropical, and tropical areas worldwide. Several flower kinds may be found at extremely cold temperatures despite their rarity. The flowers are dried, processed, and a dried solid form of powder is extracted, subsequently used in a range of products. Hibiscus flower powder applied to the scalp promotes hair development and prevents hair from greying. Hibiscus powder can also assist with diarrhea, piles, menorrhagia, and high blood pressure, among other things. Hibiscus flower powder has laxative effects as well. Because of the range of medicinal and helpful features they provide for diverse applications as a component, these flowers are in high demand. The market for hibiscus flower powder is predicted to grow due to rising product demand for soaps, shampoos and conditioners, masks, lotions, and creams.
Hibiscus Flower Powder Market Dynamics and Trends
Growing consumer awareness regarding health benefits of hibiscus flower powder market
Revenue growth in the global hibiscus flower powder market is driven primarily by growing individual health awareness and changing preferences for a healthy lifestyle. Product awareness and availability of hibiscus flower powder are increasingly driving the market. Health benefits of hibiscus flower powder include lowering body temperature and cholesterol levels and relieving sore throat. In addition to its antioxidant properties, hibiscus flower powder has beneficial anti-peeling and anti-inflammatory properties on the skin. Hibiscus flower powder is beneficial for various illnesses, including inflammation and diabetes. In addition, hibiscus flower extract has antibacterial properties against various pathogenic bacteria, lowering the risk of contracting a variety of infectious disorders. Furthermore, the market is likely to be driven by rising demand for hibiscus flower powder in type 2 diabetes treatment drugs. Hibiscus flower powder is used in various cosmetic and personal care products such as soaps, shampoos, conditioners, face masks, lotions and creams. Increasing demand for chemical-free hair and skincare products is expected to support market growth.
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Hibiscus Flower Powder Market Segmentation Analysis
Powder segment accounted for the highest share in hibiscus flower powder market
A powder is a dry, bulk solid composed of many very fine particles that may flow freely when shaken or tilted. Properly prepared, powders have a uniform, small particle size that has an elegant appearance. In general, powders are more stable than liquid dosage forms and are rapidly soluble, enabling the product to be absorbed quickly. The dried, crushed sepals of the hibiscus plant are being used to manufacture hibiscus powder. They are fleshy, trumpet-shaped, deep maroon fruits that grow after the hibiscus flowers bloom.
Among application segments, the food & beverage market is expected to have the biggest revenue share. The significant usage of this ingredient in a number of food and beverage products, including cocktails, puddings, jellies, juices, and jams, has contributed to the segment's growth. Hibiscus flower powder is also used as a flavoring and coloring agent.
Hibiscus Flower Powder Market Geographical Share
North-America is the dominating region during the forecast period
North America dominated the hibiscus flower powder market during the forecast period, accounting for over XX percent of global revenue. The food and beverage industry, followed by the pharmaceutical and personal care application industries in the area, is the main driver of market growth in North America. The United States and Canada are major importers of organic products. Innovations in the medical field to use natural ingredients to manufacture drugs are expected to open new avenues for growth. In the next years, rising consumer awareness of product benefits is projected to boost product consumption.
Furthermore, the Asia Pacific region is expected to become one of the product's primary manufacturing regions. The market for hibiscus flower powder in the region is likely to be driven by large cultivation lands prevalent throughout developing countries and favorable weather for hibiscus cultivation in the region. Rapid population growth, a growing number of working women, and rising consumer expenditure on personal care products in the region will likely expand the product's market opportunities. Furthermore, the region's fast-growing food and beverage processing industry is likely to boost product demand over the forecast period.
Hibiscus Flower Powder Companies and Competitive Landscape
The hibiscus flower powder industry has several small vendors majorly catering to the local markets. Market participants operating in the hibiscus flower powder industry include Wild Hibiscus Flower Co., Bio Organic, The Republic of Tea, Traditional Medicinals, Herbeno Herbals, Bio Actives, Rena Beverage Solutions, and Fortune Health Care. Increasing efforts by the manufacturers to offer their products in the supermarkets and through online retail channels is expected to promote industry growth. R&D initiatives by the users to produce innovative products to attract consumer attention and offer added product benefits are likely to help the industry grow.
COVID-19 Impact on Hibiscus Flower Powder Market
Positive impact on the global hibiscus flower powder market
Due to the coronavirus outbreak, customers' focus has shifted from reaction to prevention. Consumers are putting a greater emphasis on immune health, heart health, and overall well-being. According to the American Heart Association, stroke survivors and patients with cardiac issues such as high blood pressure and congenital heart defects may be at a higher risk of complications if they are infected with COVID-19. As a result, demand for hibiscus flower powder to prevent heart failure increased, boosting product sales across the globe.