Gluten-Free Products Market Size, Share, Industry, Forecast and outlook (2024-2031)

Global Gluten-Free Products Market is segmented By Type (Bakery Products, Baby Food, Snacks/Ready to eat meals, Condiments, Others), By Distribution Channel (Supermarkets/Hypermarkets, Conventional Stores, Online Sales, Grocery Stores, Others), By Form (Solid, Liquid), By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031

Gluten-Free Products Market Overview

Global Gluten-Free Products Market reached USD 5.7 billion in 2022 and is expected to reach USD 9.6 billion by 2031 growing with a CAGR of 6.8% during the forecast period 2024-2031. The growing health awareness among people and the increasing population shifting towards healthy diets drive the global gluten-free products market growth. 

The significant market players focus on new innovations to attract consumers towards the consumption of gluten-free items. The availability of different daily gluten-free snacks satisfies the consumer’s requirements. For instance, in September 2021, Rudi’s, an organic bakery company, launched 15 new products in its organic and gluten-free domain. These products involve bread and other products released with new packaging. 

The increasing prevalence of celiac disease is driving the launch of various gluten-free products into the market. The increasing adoption of special dietary lifestyles and free-from foods by most of the world's population is also expected to fuel growth. The rising application of gluten-free ingredients in various food industries and the health benefits associated with their consumption drive market growth. 

Gluten-Free Products Market Scope and Summary

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Gluten-Free Products Market Dynamics 

The Increasing Prevalence of Celiac Disease Drives the Global Gluten-Free Products Market Growth.

The occurrence of celiac disease because of an auto-immune disorder, gluten intolerance. This disease can damage the small intestine lining. The damage to small intestine lining can cause problems in nutrient absorption. This, also known as wheat allergy, can lead to other immunity disorders and cancer. Diarrhoea, vomiting, fatigue, and anaemia are a few disease symptoms. Most people don’t show such symptoms. 

The growing prevalence of celiac disease made people’s preferences shift towards a gluten-free diet, driving the growth of the gluten-free products. According to the National Institute of Health, around 2 million people in US, are suffering from celiac disease. In addition, according to UK’s Coeliac Organization, one in a hundred people are suffering from celiac disease. 

New Product Launches are Driving the Gluten-Free Products Market Growth.

With the increase in the prevalence of celiac disease and growing health awareness among people, manufacturers are launching new products that are free from gluten and other allergens. The leading players are strengthening their businesses by expanding their production facilities and product portfolios. For instance, Piccolo boosted its gluten-free lineup on May 3, 2022, with a rice pasta launch. Piccolo's new rice-based gluten-free pasta is the newest addition to their cooking range.

Launching new gluten-free products such as biscuits and snacks drives market growth. For instance, in July 2021, gluten-free versions of some of its biscuits were launched by Arnott's company. This Australian biscuits and snack food producer used soy, corn, rice, sorghum, and tapioca blends to produce these gluten-free products. 

Health Issues Related to Gluten-Free Products Restrains the Market Growth.

The use of gluten-free flours can cause a few complications in product preparation. These highly refined flours are low in fiber and high in glycemic index. The high processing of these flours and other gluten-free ingredients can be a reason for the final product’s imperfect taste and texture compared to other conventional products. Gluten-free products' high cost and lack of awareness also hinder market growth. 

The inclusion of additional fats and sugars is needed to achieve the perfect final product. Gluten-free products are low in fiber. Consumption of a low-fiber diet can lead to digestive system problems. The additional fats and sugars, added to products may lead to health issues such as diabetes and others. The gluten-free labeling and certification approval from the government is very complicated. All these factors restrain the market growth. 

Gluten-Free Products Market Segment Analysis 

The global gluten-free products market is segmented based on type, distribution channel, form, and region.

In the Global Gluten-Free Products Market, the Bakery Products Segment Holds the Largest Market Share. 

The global gluten-free products market has been segmented by type into bakery products, baby food, snacks/ ready-to-eat meals, condiments, and others. The bakery products segment held the largest biscuits market share of 38.8% in 2022 in the gluten-free products market analysis report. The availability of various gluten-free bakery products at affordable prices drives market growth. 

Introducing gluten-free flours, baking mixes, and other gluten-free items like fruits and dairy products creates opportunities for bakers to develop various gluten-free bakery products. These bakery products are gaining immense popularity among the consumer, who are health consciousness and suffering from celiac disease. 

Global Gluten-Free Products Market Geographical Share

The North America Held the Largest Share of the Global Gluten-Free Products Market.

The global gluten-free products market is segmented into five parts based on geography: North America, South America, Europe, Asia-Pacific, the Middle East, and Africa. The North American gluten-free products market held the largest market share of 38.6% in 2022 in the gluten-free products market analysis. The increasing prevalence of celiac disease in this region drives the market growth. 

The increasing developments in the retail and online distribution channels fuel the market expansion. The developments in online sales also support the market growth in this region. For instance, in July 2021, BFree Foods announced the launch of its website for online shopping of gluten-free and allergy-free bakery products in U.S. The website's launch allows consumers to purchase their preferred products easily and offer various bundling schemes and doorstep delivery services.

Gluten-Free Products Market Companies

The major global players in the market include General Mills, Kellogg Company, Conagra Brands Inc, hero Ag, Barilla G.E.R. Fratelli S.P.A., quinoa Corporation, freedom foods Group Limited, Koninklijke Wessanen N.V., Raisio plc, and Dr Schr Ag/ Spa.

COVID-19 Impact on Gluten-Free Products Market

Global Recession/Ukraine-Russia War/COVID-19, and Artificial Intelligence Impact Analysis:

The unprecedented COVID-19 pandemic in 2020 profoundly affected the food industry. Covid-19 has considerably impacted the global food supply chain phases involving gluten-free products production, processing, distribution, and consumption due to lockdowns and restrictions imposed by various governments. 

Everything has changed due to the COVID-19 epidemic. It has influenced practically every industry, whether positively or negatively. The COVID-19 pandemic's effects on world economic conditions have had an influence. They could impact interest rates, foreign exchange rates, commodities and energy prices, and the efficient operation of financial and capital markets.

The COVID-19 pandemic issue has had an impact on the food industries as well. The COVID-19 pandemic is upending life, and the food sector is seeing increased trends like gluten-free products. The food businesses are launching innovative programs, including gluten-free products, that are straightforward to consume.

By Type

• Bakery Products
• Baby Food
• Snacks/ Ready-to-Eat Meals
• Condiments
• Others

By Distribution Channel

• Supermarkets / Hypermarkets
• Conventional Stores
• Online Sales
• Grocery Stores
• Others

By Form

• Solid
• Liquid

By Region

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • The U.K.
  • France
  • Italy
  • Spain
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In February 2023, NEX-XOS, a leading manufacturer of shelf-stable foods, announced the launch of OBAR by OMEALS. This unique healthy everyday bar can also be used as a meal replacement or nutrition bar. These bars are gluten-free. 
• In July 2023, CFTRI announced the launch of a gluten-free cake mix, a ready-to-use product that consists of all the functional ingredients to make a cake. The cake mix can be used to produce muffins, cupcakes, or pastries.
• In January 2023, Arva Flour Mills, North America’s commercial flour mill, announced the acquisition of the Full of Beans Gluten Free Brand. Through this acquisition, they announced the release of a gluten-free line of flour and other gluten-free products.

Why Purchase the Report?

• To visualize the global gluten-free products market segmentation based on type, distribution channel, form, and region and understand key commercial assets and players.
• Identify commercial opportunities in the market by analyzing trends and co-development. 
• Excel data sheet with numerous data points of gluten-free products market-level with all segments.
• The PDF report includes a comprehensive market analysis after exhaustive qualitative interviews and an in-depth market study.
• Product mapping is available as Excel consists of key products of all the major market players.

The Global Gluten-Free Products Market report would provide approximately 61 tables, 60 figures and 165 Pages.

Target Audience 2024

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies