Fruit and Vegetable Juice Market Overview
The global fruit and vegetable juice market reached USD million in 2022 and is projected to witness lucrative growth by reaching up to USD million by 2030. The market is growing at a CAGR of 6.3% during the forecast period (2024–2031). Fruit and vegetable juices are the most preferred drinks for all ages across the world.
They possess vital nutrients and their absence leads to many chronic diseases. The primary factors fueling the market's expansion globally are an increase in the consumption of fruit juices, changes in consumer preferences, the adoption of better diets, and the introduction of cold-pressed juices. Companies are increasingly concentrating more on product developments employing natural ingredients, including stevia sweeteners, as a result of customer health awareness, which is a key factor responsible for the market growth.
Market Summary
| Metrics | Details |
| CAGR | 6.3% |
| Size Available for Years | 2021-2030 |
| Forecast Period | 2024-2031 |
| Data Availability | Value (US$) |
| Segments Covered | Product Type, Category, Distribution Channel, and Region |
| Regions Covered | North America, Europe, Asia-Pacific, South America and Middle East & Africa |
| Fastest Growing Region | Asia-Pacific |
| Largest Region | North America |
| Report Insights Covered | Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and Acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, Porter’s Analysis, Pricing Analysis, Regulatory Analysis, Supply-Chain Analysis and Other key Insights. |
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Market Dynamics
Rising demand for cold-pressed juices is driving the market growth
The demand for cold-pressed juice is growing as a result of its nutritional advantages and customers' shifting consumption patterns. Cold-pressed juice is obtained from fruits and vegetables using a hydraulic press. Its lack of chemicals and added sugar makes it a popular recommendation among dietitians. Cold-press juice increases nutritional absorption, supports heart health, brain health, lowers the risk of diabetes, and helps in weight loss. Customers are turning to cold-pressed fruit and vegetable juices because of these advantages. The market players have started introducing a variety of extremely cold-pressed vegetable juices.
Side effects associated with synthetic flavors is hampering the market growth
The synthetic flavor enhancers employed in some fruit and vegetable juices, according to the fruit and vegetable juice market study, have a number of negative side effects, including migraines, weariness, dehydration, obesity, and many others. Many countries are becoming more concerned about obesity. Such negative impacts of artificial additives are impeding the market expansion.
Market Segment Analysis
The global fruit and vegetable juice market is segmented based on product type, category, distribution channel, and region.
Rising demand for fresh fruit juices in the product type segment
The use of inexpensive, wholesome, and quick meals like bottled fruit juices is being driven by dietary and lifestyle changes among consumers. To increase their customer base, several manufacturers in the market have been producing fruit juices without sugar and preservatives in a variety of flavors. Consumers are hesitant to consume carbonated beverages these days, which is leading them to choose fruit juices and propel the market's expansion.
Source: DataM Intelligence Analysis (2023)
Market Geographical Share
The high demand for fruit and vegetable juices in North America
North America held the highest market share in 2022. The industry's rising demand for fruit and vegetable juice is anticipated to have a favorable effect on the local market. Consumers are gravitating towards healthier options, such as fruit-based non-carbonated drinks, as the number of obese and underweight people in North American countries rises. This is helping to support the expansion of the fruit and vegetable juice market in the region. The health status of customers in this region is significantly influenced by education levels. There is a regional trend away from carbonated energy drinks and shifting towards healthy fruit and vegetable juices, which is driving the market growth.
Source: DataM Intelligence Analysis (2023)
Fruit and Vegetable Juice Companies
The major global players in the market include Del Monte Foods, Suntory Holdings Limited., PepsiCo, Inc., Welch Foods, Inc., Nestle S.A, Dole Packaged Foods, Ocean Spray Cranberries, Inc., Tampico Beverages, Dr. Pepper Snapple Group, and The Kraft Heinz Company.
Key Developments
- In July 2022, Tipco Group introduced a number of vegetable juices and drinks with herbal infusions in the South East Asian and Middle Eastern markets. Drinks with herbal infusions come in a variety of flavors, which includes finger root and curcumin.
- In May 2022, Bidco Africa Ltd. introduced joOz Boost+, a fruit juice. Both orange and lemon-lime tastes of the beverage are offered. After completing a chemical and microbiological investigation, the Kenya Bureau of Standards (KEBS) authorized the novel beverage.
- In November 2021, Star Drinks debuted the UAE's first naturally sweetened fruit drink. The Star Stevia juices come in packaged 250ml bottles and come in three flavors: mixed fruit, orange, and guava.
Why Purchase the Report?
- To visualize the global fruit and vegetable juice market segmentation based on product type, category, distribution channel, and region, as well as understand key commercial assets and players.
- Identify commercial opportunities in the market by analyzing trends and co-development.
- Excel data sheet with numerous data points of fruit and vegetable juice market-level with all segments.
- PDF report consisting of cogently put-together market analysis after exhaustive qualitative interviews and in-depth market study.
- Product mapping available as Excel consisting of key products of all the major market players.
The global fruit and vegetable juice market report would provide approximately 93 tables, 109 figures and 190 Pages.
Target Audience 2024
- Manufacturers/ Buyers
- Industry Investors/Investment Bankers
- Research Professionals
- Emerging Companies
