Cheese Snacks Market Size, Share, Industry, Forecast and outlook (2024-2031)

Cheese Snacks Market is segmented By Product Type (Baked, Fried, Frozen Snacks), By Cheese Type (Cheddar, Mozzarella, Gouda, Others), By End Users (Food Service Industry, Bakeries, Household), By Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Online Stores, Others), By Region (North America, South America, Europe, Asia Pacific, Middle East & Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031.

Cheese Snacks Market Size       

The Global Cheese Snacks Market reached US$ 52.3 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 84.6 billion by 2030. The market is growing at a CAGR of 6.2% during the forecast period 2024-2031.

The cheese snacks market holds significant growth potential, fueled by the increasing consumer preference for convenient and tasty snacking options. As the market continues to expand, manufacturers are expected to introduce new and innovative cheese snack products to cater to evolving consumer demands.

Shifting consumer preferences towards healthier and more nutritious snacks [A1] are likely to shape the future of the cheese snacks market. As consumers seek better-for-you options, there is an opportunity for market players to develop and promote healthier variants, such as baked or low-fat cheese snacks.

The food service sector and on-the-go consumption channels are important avenues for the cheese snacks market. Quick-service restaurants, food trucks and convenience stores are likely to witness a growing demand for the cheese snacks market as consumers seek convenient, ready-to-eat options while dining out or on the move.

Market Scope

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Market Dynamics

Increasing Consumer Awareness of the Nutritional Benefits of Cheese Snacks Drive The Market Growth

The growing awareness of the nutritional benefits of cheese snacks, such as their protein and calcium content, will lead to increased consumer demand. As more consumers recognize the health advantages, the market will experience a surge in sales and growth. The rise in consumer awareness of cheese snacks will drive market penetration, as more individuals become familiar with and incorporate cheese snacks into their snacking routines. This increased penetration will result in a broader consumer base, further fueling market growth.

Manufacturers are also introducing innovative flavors, textures and packaging formats to stand out in the market and capture the attention of health-conscious consumers. For instance, in March 2020, Hershey's made an exciting announcement about the introduction of a new line of cheese snacks under the brand name "Cheese Ups." This launch brought a fresh and innovative option to the cheese snack market, expanding Hershey's product offerings beyond their traditional confectionery products.

Growing Demand for Convenience Foods Drives Market Growth

Consumers are seeking quick and easy snacking options that fit into their busy lifestyles, leading to a higher demand for convenient cheese snack products. The increasing demand for convenience foods is driving product innovation in the cheese snack market. Market players are also introducing new flavors, textures and packaging designs to offer consumers a wider range of convenient snacking options.

For instance, in September 2021, General Mills unveiled the introduction of a fresh line of cheese snacks under its esteemed Nature Valley brand. The Nature Valley Poppers were bite-sized cheese snacks crafted with real cheese, devoid of artificial colors, flavors, or preservatives. This new product launch aimed to meet the increasing consumer demand for convenient, delectable snacking alternatives that are both wholesome and healthy.

The Growing Consumer Focus on Health and Wellness Hampers the Market Growth

Cheese snacks, particularly those that are heavily processed or high in saturated fat, may face scrutiny due to their perceived negative impact on health. Health-conscious consumers are increasingly seeking healthier snack alternatives, which could limit the growth of the cheese snack market.

Market Segment Analysis

The global cheese snacks market is segmented based on product type, cheese type, end-user, distribution channel and region.

Increased Consumer Awareness of a Healthy Diet and the Desire for Nutritious Snack Options is Driving the Baked Segment

The baked segment dominated the global cheese snacks market. Baked cheese snacks, such as cheese crisps, cheese crackers and cheese puffs, gaining significant popularity among consumers due to their perceived healthier image compared to fried snacks. Increasing consumer awareness about the importance of a healthy diet and the desire for nutritious snack options are driving the dominance of baked cheese snacks.

Baked cheese snack manufacturers are investing in marketing and promotional activities to highlight the health benefits and taste appeal of their products. These efforts have helped create a positive perception of baked cheese snacks, driving consumer preference and market dominance.

For instance, in October 2020, Utz Quality Foods announced its acquisition of the H.K. Anderson brand. The H.K. Anderson brand is known for producing a range of snack products, including cheese balls and cheese curls. This strategic acquisition expanded Utz Quality Foods' product portfolio, allowing them to offer a wider variety of delicious and satisfying cheese-based snacks to consumers.

 
Source: DataM Intelligence Analysis (2024)

Market Geographical Share

Increasing Health Consciousness Among Consumers in Asia Pacific for Consuming Healthy Foods

In 2022, the Asia Pacific region held the highest market share in the global cheese snacks market. This growth can be attributed to the increasing health consciousness and awareness among consumers in the region regarding the importance of consuming healthy foods and following a balanced diet. Consumers in this region are opting for food options that require less time and effort for preparation, leading to a surge in the popularity of packaged snacks.

Manufacturers and retailers in the region are expected to capitalize on this trend by offering innovative and healthier cheese snack options that cater to the specific needs and preferences of Asian consumers.

For instance, on June 10, 2022, Kurkure, a beloved snack brand in India, introduced an exciting new flavor called Kurkure Chatpata Cheese. This latest flavor innovation has become a permanent addition to the Kurkure family, combining the classic 'chatpata masala' taste of Kurkure with the popular Cheetos Crunchy Cheddar Jalapeño flavor.

Source: DataM Intelligence Analysis (2024)

Cheese Snacks Market Companies

The major global cheese snacks market players include The Kraft Heinz Company, Godrej Industries Limited, ITC Limited, Amy's Kitchen, Inc., General Mills, Inc., UTZ Quality Foods, LLC, Mars, Incorporated, Sargento Foods Incorporated, PepsiCo and McCain Foods.

COVID-19 Impact Analysis

The cheese snacks market experienced disruptions in its supply chain due to lockdown measures, restrictions on transportation and closures of manufacturing facilities. These disruptions affected the availability and distribution of cheese snack products, leading to challenges in meeting consumer demand.

However, the pandemic brought about significant changes in consumer behavior, including shifts in purchasing patterns and preferences. As people spent more time at home due to lockdowns and social distancing measures, there was an increase in snacking occasions.

Artificial Intelligence Impact Analysis

AI can be used in the production of cheese snacks to optimize various stages of the process. For instance, AI algorithms can analyze data on ingredient proportions, cooking temperatures and mixing times to ensure consistent product quality and taste across different batches of cheese-based snacks. AI can also automate the monitoring of production parameters, such as cooking time and temperature, to achieve precise and uniform results for cheese crisps, cheese puffs and cheese balls.

By Product Type

• Baked
• Fried
• Frozen Snacks

By Cheese Type

• Cheddar
• Mozzarella
• Gouda
• Others

By End Users

• Food Service Industry
• Bakeries
• Household

By Distribution Channel

• Supermarkets and Hypermarkets
• Specialty Stores
• Online Stores
• Others

By Region

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • The UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In January 2022, Lactalis Group, a French multinational dairy products corporation announced that its U.S. affiliate completed the acquisition of The Kraft Heinz Company's natural, specialty and certain other cheese businesses in the United States, grated cheese business in Canada and the entire international cheese business outside the United States and Canada. The acquisition has been finalized, marking a significant milestone for Lactalis and its expansion strategy in the cheese market.
• In 2022, Betty Crocker, a beloved baking mix brand under General Mills, Inc., introduced Muffin Top Dessert Mixes to their product lineup. These delectable treats bring the best part of muffins—the tempting tops—to the forefront.
• In March 2021, Tillamook, a dairy cooperative, launched a new line of cheese snacks known as the Tillamook Creamery Collection. The line featured bite-sized pieces of Tillamook cheese that were coated in a crunchy breadcrumb crust. This introduction marked an exciting addition to Tillamook's product portfolio, offering consumers a delicious and convenient snacking option.

Why Purchase the Report?

• To visualize the global cheese snacks market segmentation based on product type, cheese type, end-user, distribution channel and region, as well as understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous data points of cheese snacks market-level with all segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The global cheese snacks market report would provide approximately 69 tables, 69 figures and 138 Pages.

Target Audience 2024

• Manufacturers / Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies