Global Vinyl Acetate Emulsions Market is Segmented By Product (Polyvinyl Alcohol Resins, Vinyl Acetate-Based Emulsion Copolymers), By Application (Water-Based Adhesives, Non-Woven, Paper, And Paperboard Coatings, Carpet-Backings, Apparel, And Textile Finishing Processes, Waterproofing Coatings, Building, and Construction Products, Others), By End-User (Paper Industry, Paint & Coating, Textile, Packaging, Others), and by Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2023-2030
Vinyl Acetate Emulsions Market Size, Demand Insights
The Global Vinyl Acetate Emulsions Market report analyzes the market shares, size, recent trends, future market outlook, and competitive intelligence. The demand for vinyl acetate emulsions is increasing due to its wide range of applications in industries such as adhesives, and textiles. The market is witnessing a surge in demand from the Asia Pacific region, due to the rapid industrialization and infrastructure development in these countries. The competitive rivalry is intensifying with major players such as Wacker Chemie AG, Celanese Corporation, BASF SE, and others actively operating in the market.
Vinyl Acetate Emulsions Market Scope and Summary
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Metrics |
Details |
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Market CAGR |
High |
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Segments Covered |
By Product, By Application, By End-User, and By Region |
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Report Insights Covered |
Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, and Other vital insights. |
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Fastest Growing Region |
Asia Pacific |
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Largest Market Share |
North America |
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Vinyl acetate emulsions are polymerized copolymers of vinyl acetate and acrylic monomers that make high-solid emulsions with stability and adhesion characteristics. The resins are commonly used in adhesive applications such as heat sealing and bundle gluing and building hand-in fabric coatings and interior furnishings since they balance performance and cost. Vinyl acetate emulsions are utilized in various industries, including paper, textiles, printing, packaging, paints, and coatings.
Vinyl acetate-based polymers adhere greatly to common substrates, such as white glue. Furthermore, vinyl acetate-based polymers have greater viscosities, which means they are more resistant to flow, a key feature for adhesives and paints. Vinyl acetate has a high chain transfer constant, monomer-polymer swelling ratio, and water solubility.
Source: DataM Intelligence Analysis (2023)
Vinyl Acetate Emulsions Market Dynamics and Trends
The vinyl acetate emulsions market is expected to drive with demand to reduce VOC emissions in the paint & coatings sector.
Demand to reduce VOC emissions in the paint & coatings sector
VOCs in paint are typically produced by additives such as fungicides, biocides, colorants, and spreadability agents. In the extremely elderly and those with chronic conditions, high levels of VOCs in paints can induce headaches, allergic reactions, and health concerns. Because of health and safety concerns, paint companies have made significant progress in developing paints with zero or low volatile organic compounds that deliver good performance, which has boosted the demand for the vinyl acetate emulsion market.
According to studies, indoor levels of certain organics are 2 to 5 times higher than outdoor levels. Vinyl acetate emulsions polymers contain low quantities of volatile organic compounds indicating less off-gassing, smells, and environmental effects. Furthermore, vinyl acetate-based polymers have greater viscosities, which means they are more resistant to flow, a key feature for adhesives and paints.
Problems related to exposure to the vinyl acetate
Vinyl acetate irritates the eyes and skin, especially when it comes into contact with wet, soiled clothing. Severe skin irritation and blistering can develop in such circumstances, resulting in chemical injuries. Eye irritation can occur due to direct liquid eye contact or vapor exposure. Vinyl acetate irritates the respiratory tract as well.
Normal volunteers exposed to airborne concentrations of 20 ppm for 4 hours or 72 ppm for 30 minutes reported irritation in their eyes and throats and they all agreed that they couldn't operate in an airborne concentration of 72 ppm for 8 hours. Long-term exposure to vinyl acetate in drinking water has been linked to cancer in rats, although occupational studies have indicated no increased risk of lung cancer in human workers.
COVID-19 Impact on Vinyl Acetate Emulsions Market Growth
Due to transportation and raw material problems, the global vinyl acetate emulsions market was unstable for the initial months of the pandemic, but soot gained momentum. Vinyl acetate has mainly been used in various sectors, including packaging, adhesive, paint & coating, textile, and others. Due to the pandemic and large drops in oil costs, sectors that employ adhesives are seeing different demand levels.
The packaging sector has gone through strong demand during the pandemic. The sector has witnessed uplifted demand from single-serve to microwavable foods, food and beverage packages and containers, pet food packaging, flexible packaging, and end-of-line case and carton packaging to meet short-term consumer demand. However, the upcoming new variants of COVID-19 will also impact the market.
Vinyl Acetate Emulsions Market Segment and Shares
The global vinyl acetate emulsions market is segmented by product, application, end-user, and region.
The need for adhesives on non-porous and porous surfaces will boost the sales of vinyl acetate emulsions
Based on application, the global vinyl acetate emulsions market is segmented into water-based adhesives, non-woven, paper and paperboard coatings, carpet-backings, apparel, and textile finishing processes, waterproofing coatings, building and construction products, and others. Water-based adhesives are versatile and provide advanced bonding to satisfy demanding applications in many end-use markets. Vinyl catenae ethylenes (VAE) emulsion-based adhesives have similar machining qualities as polyvinyl acetate (PVA) emulsion adhesives but have better adherence to non-porous surfaces. VAE adhesives are more flexible and water-resistant and have better bonding qualities. The most common application for VAE adhesives is flexible packaging.
VAEs are commonly seen in furniture, bookbinding, and textiles. VAEs are also widely used in producing non-woven materials, such as for personal hygiene. Moreover, adhesives made of polyvinyl acetate are rubbery synthetic polymers. PVAs are formulated for porous materials such as paper, wood, tissue, non-wovens, fabric, and even stone. The most popular uses for paper include corrugated boards, envelopes, and labeling.
Source: DataM Intelligence Analysis (2023)
Vinyl Acetate Emulsions Market Geographical Analysis
Expansion of vinyl acetate emulsion production facilities will boost the demand in Asia-Pacific
Manufacturers are rapidly transitioning to water-based paints for construction applications as the regulations on solvents used in paints become tighter. Paints for repair and repainting are also in high demand due to the robust market in the repair sector. Between 2018 and 2023, China's paint and coatings output will increase at a CAGR of 4.0% by volume and 5.3% by value. Moreover, Pacific's paint and coatings output is predicted to increase at a CAGR of 4.4% by volume and 5.3% by value. With around 60% of APAC's total coatings volume, China is the region's most important coatings manufacturer and user.
Due to the rising demand, various companies are expanding their production facilities in the region. For instance, in 2021, Through facility expansions, Celanese Corporation announced further investments to strengthen its commitment to being the foremost emulsion polymers and vinyl acetate producer. Celanese is starting a capital-efficient expansion of its vinyl acetate monomer (VAM) production facility at its world-class chemical industrial park in Nanjing, China, to solidify its global vinyl acetate monomer (VAM) capabilities. The development will help the company's worldwide acetyls business flourish and meet customers' needs in the region. Celanese plans to boost yearly VAM manufacturing capacity at its Nanjing site by 50 to 60 kilowatts, with up to 90 kilowatts projected in a phased approach.
Source: DataM Intelligence Analysis (2023)
Vinyl Acetate Emulsions Companies and Competitive Landscape
The global vinyl acetate emulsions market is moderately competitive and is growing with the demand for lower VOC emulsions in the sectors. Major players in the market include LyondellBasell, Lubrizol Corporation, Mallard Creek Polymers LLC, Dow Company, Celanese Corporation, Asahi Kasei Corporation, Synthomer PLC, DIC Corporation, BASF SE, Wacker Chemie AG, Arkema S.A among others. The major players in the market are known to incorporate numerous market strategies to achieve growth in the global vinyl acetate emulsions market; these include mergers, acquisitions, product launches, and collaborations.
Celanese Corporation
Overview: Celanese Corporation is a global chemical pioneer developing unique chemistry solutions and specialty materials used in various industries and consumer products. The businesses use the full breadth of Celanese's global chemistry and commercial expertise to create value for our customers, shareholders, employees, and the corporation. Celanese is headquartered in Dallas and employs around 7,700 employees worldwide.
Product Portfolio: VINYL ACETATE: The product is used for manufacturing polymer emulsions of various types, which are based on resins for adhesives, paper coatings, water-based paints, and textile finishes.
Key Development: In 2020, Celanese Corporation announced the acquisition of Nouryon's dispersible polymer powders business offered under the Elotex brand. The company will integrate the Elotex product portfolio and production facilities into its global vinyl acetate-ethylene emulsions business to meet global product demand.
Why Purchase the Report?
- To visualize the global vinyl acetate emulsions market segmentation by product, application, end-user, and region and understand key commercial assets and players.
- Identify commercial opportunities in the global vinyl acetate emulsions market by analyzing trends and co-development.
- Excel data sheet with numerous data points of vinyl acetate emulsions market-level with four segments.
- PDF report consisting of cogently put together market analysis after exhaustive qualitative interviews and in-depth market study.
- Product mapping available in Excel consists of key products of all the major market players.
The global vinyl acetate emulsions market report would provide approximately 61 tables, 62 figures, and almost 204 pages.
Target Audience 2023
- Buyers
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