Unified Monitoring Market Size, Share, Industry, Forecast and outlook (2024-2031)

Global Unified Monitoring Market is segmented By Components (Services for the ICT industry, Solutions), By Deployment Type (Cloud-based, On-premise based), By Organization Size (Small Enterprises, Medium-sized Enterprises, Large Enterprises), By End-users (BFSI, Government and Defense, Healthcare, IT and Telecom, Healthcare & Life Sciences, Manufacturing, Energy and Utilities, Others), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2023-2030

Global Unified Monitoring Market Overview

Report analyses the Global Unified Monitoringmarket shares, recent trends, competitive intelligence, and future market outlook. The market is expected to grow due to increasing demand from BFSI, Healthcare, and IT and Telecom. Google, Microsoft, AT&T, and other companies intensify competition in the market.

Unified monitoring is the integrated platform of infrastructure used to monitor multiple IT frameworks on a single ecosystem. The multiple IT foundations can be accessed and executed on a single completely unified solution to provide a consistent and intuitive user interface, data-store architecture, databases virtual frameworks, and security frameworks. Thus unified monitoring provides powerful, advanced, innovative, and easy-to-use software solutions to reduce operational costs, mitigate security risks, and increase productivity. 

Unified Monitoring Market Scope

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Unified Monitoring Market Dynamics

The market is driven by an increase in the adoption of advanced technology like big data, blockchain, Internet of Things (IoT) connected devices among the enterprises, government institutes with rapid digitalization. According to the 5G Americas Organization, IoT-based devices reached 10 billion in 2018 and are expected to reach more than 64 billion by 2025 for business optimization. Thus, the rise in the adoption of IoT and rapid technological advancement to reduce the complexities in business operations through unified monitoring solutions boost the demand for this market.

There is a rise in digital technology like multi-cloud, blockchain AI, etc., adoption for simplification of a wide range of applications like healthcare, government, manufacturing, BFSI, and many others. For instance, on 10th Oct 2019, Zenoss Company launched unified multi-cloud serverless monitoring for its customers. Zenoss Cloud can provide Unified Functions on different platforms, including Google Cloud, AWS, and Azure. Customers will need assistance with the behavior of serverless functions and can track business performance on a cloud-based solution.

Unified Monitoring Market Segmentation Analysis

The global unified monitoring market is segmented based on components, deployment mode, organization size, end-user, and region.

In terms of components, the global unified monitoring market is bifurcated into services and solutions. The solutions segment has the highest market share in 2019 due to the increasing demand for managing the huge data generated and the rising launching of advanced solutions from BFSI, healthcare, IT & telecom. For instance, 27th August 2018 ProcessMAP and C. A Short Company had been launched as a unified solution for proactive safety management. This unified solution was designed to have a better, safer, and more productive work culture. With this offering, organizations can drive safety-focus on employee behavior to consolidate their health & safety management programs.

Similarly, services segments are also growing faster due to increasing digitalization in businesses and organizations due to the rising adoption of advanced technology. According to the United Nations Conference on Trade and Development (UNCTAD), in 2018, digitalization digitally deliverable service was estimated to around USD 2.9 trillion that is 50% of global services exported around the globe.

Depending on the deployment model, the global unified monitoring market is divided into cloud-based and on-premise-based.  Among these, the cloud-based segment had the highest share in 2019. This is primarily due to rising global cloud spending by the leading players worldwide due to rising digitalization.  According to the International Trade Administration, in 2019, the global public cloud spending in 2014 was around USD 158 billion and reached an estimated USD 250 billion in 2017.

Similarly, premise-based segments are also growing faster due to rising digital platforms, which require unified solutions for managing businesses worldwide. Another primary reason is the rising adoption of digital technology with a surge in the on-premise-based services providers around the globe to secure the data of consumers.

The global unified monitoring market is divided into small enterprises, medium-sized enterprises, and large enterprises depending on their size.  Among these, the large enterprise segment had the highest share in 2019. This is primarily due to the rising digital technology adoption in the corporate sector to avoid fraudulent cases. In 2019, the number of identity fraudulent cases was reduced by 5.6% in the retail consumer sector with the proper utilization of advanced technology for identity verification in large corporations.

Similarly, small enterprises and medium-sized enterprises are also growing faster due to increased infrastructure development with rising digitalization. According to the United Nations Conference on Trade and Development (UNCTAD), digital platform companies are increasing worldwide. The organization also stated that in 2017 the combined market capitalization value of the digital platforms was estimated at more than USD 7 trillion in 2017, increased by 67% higher than in 2015.

Depending on the end-user, the global unified monitoring market is divided into Government and Defense, Healthcare, BFSI, Retail, IT and Telecom, Energy and Utilities, and others.  Among these, the IT and Telecom segment had the highest share in 2019. This is primarily due to the rising generation of data in the IT and telecom sector companies. According to UNCTAD, in 2017, the global Internet Protocol (IP) traffic reached around 45000 GB per second due to rising internet connectivity adoption in the tech companies.

Similarly, Healthcare, BFSI, Retail, IT, and Telecom, Energy, and utility segments are also growing faster due to the adoption of digital technologies worldwide. This propels the segmental growth for the unified monitoring market. Furthermore, the rising launching of advanced unified solutions to avoid cyber-attacks on defense and security systems drives this market's demand. For instance, on 3rd Feb 2017, HP Company collaborated with its customers to create a united defense intelligence platform that automates open sharing of security data to avoid cyber attacks.

Unified Monitoring Market Geographical Presentation

By region, the global unified monitoring market is segmented into North America, South America, Europe, Asia-Pacific, Middle-East, and Africa. Among all of the regions, North America is the dominant region for the global unified monitoring market. It is expected to grow at the highest CAGR during the forecasted period due to leading players with rising digital technology adoption followed by the Europe region. According to the CompTIA Organization, the United States has the highest revenue generation from tech companies and has generated 32% of a total of approximately USD 1.7 trillion in 2020. Similarly, Europe is the second-largest region for the unified monitoring market's growth due to rising leading tech players spending on digital technologies. For instance, Google’s investments in Europe for data centers were around Euro 490 million per year, which propels this market's demand.

The Asia Pacific is also growing faster for the unified monitoring market, owing to the rising adoption of digital technologies for securing, managing the businesses due to increasing digital technology capitalization. As per the UNCTAD, China and the US have 90% of 70 world’s largest digital platforms responsible for increasing the unified solutions market capitalization.

Unified Monitoring companies and competitive landscape

The global unified monitoring market is highly competitive with the presence of several international and local markets. Product diversification, revenue generation, and opportunities intensify the market competition. Google, Dynatrace, Microsoft, AT&T, CA Technologies, AppDynamics, Zenoss, GroundWork Open Source, Fata Informatica, Verizon Enterprise Solutions, EMC, Acronis, Paessler, Cisco, IBM, HP, Huawei, Ericsson, Zoho Corporation, Opsview, Alcatel-Lucent, Juniper Networks and 8x8 are the leading market players with significant market share.

Companies are entering into collaborations, acquisitions, mergers, and licensing for increasing their market penetration. For instance, on 10th Dec 2019, Acronis Company acquired 5nine, which enhanced the portfolio of Unified Cloud Management and Security Tools for Managing the service providers. For instance, on 6th Nov 2019, Microsoft Company collaborated with Nokia to provide unified solutions to enterprises. This partnership has been made for accelerating Nokia’s digital transformation for organizing the database by providing unified solutions with Nokia’s connectivity and Microsoft’s Azure IoT solutions.