Table Butter Market Size, Share, Industry, Forecast and outlook (2024-2031)

Global Table Butter Market is segmented By Nature (Organic, Conventional), By End-User (Household, Hotels, Restaurants, Cafes), and By Region (North America, South America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031

Table Butter Market Size

The Global Table Butter Market reached USD 43.4 billion in 2022 and is expected to reach USD 70.2 billion by 2031 and is expected to grow with a CAGR of 6.2% during the forecast period 2024-2031. The demand for table butter is increasing due to convenience, availability of wide varieties, and health benefits caused by organic butter and clarified butter.

Consumers worldwide use table butter as a breakfast subtlety on bread, confectionery, and molding agents in chocolates among other things. Table butter processing involves the churning process and cream separation in it. Butter can be a part of a balanced diet and may even be associated with several health benefits. They can be divided into two natures according to nature: organic and conventional.

The growing popularity of nutritious foods among consumers is fueling the global table butter market growth during the forecast period 2023-2030. The table butter market offers clients a wider range of culinary characteristics, which is also healthful. The industry expansion of butter fat has been encouraged by the rising demand for butter products, which in turn, is estimated to drive the table butter market demand.

Table Butter Market Scope

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Table Butter Market Dynamics and Trends

Increasing Health Consciousness and Health Benefits Caused by Butter are Driving Market Growth.

Globally, consumers are growing more knowledge about health and well-being. Table butter is one of the primary ingredients in the growing market for table butter goods. Butter can be included as a part of a balanced diet as it provides several health benefits. An increase in health-conscious, fortified, clean-label, and organic butter among consumers is the preferred to drive the table butter market opportunities.

Butter contains vitamin D, a nutrient that is vital for bone growth and development. It also has calcium, which is essential for bone strength, and prevents diseases such as osteoporosis, a condition that makes bones weak and fragile. It can help make your skin healthier. The rise in the introduction of low calories, and low-cholesterol butter products in the global market is leading to consumer reach expanding to a wider group. 

Increasing Product Launches are Driving the Market Growth.

The continued popularity of butter fat, clarified butter, and grass-fed butter as household staples is attributed to the fact that consumers who have concerns about health are willing to consume them. Major rivals are working assiduously to meet this demand by expanding their product offerings and keeping consumers' health in mind, which is driving the table butter market growth. 

The producers of table butter are utilizing consumers' approval of local butter specialties to develop value-added items that will diversify their product lines. For instance, in November 2021, Sid Farms, an Indian-based company launched unadulterated cow and buffalo butter loaded with the nutritional properties of homemade makhana. hese launches help in driving the global table butter market size.

Availability of Other Alternatives is Restraining the Table Butter Market Growth.

In recent years, consumers have become more conscious of their dietary choices and have sought out alternatives to traditional butter. Margarine which is made from vegetable oils is often considered a healthier substitute for traditional butter. These products are often marketed as healthier alternatives due to their lower saturated fat content.

Rise in the vegan population and the trend for plant-based diets there has been an increasing demand for plant-based butter alternatives such as almond butter, coconut oil, and other plant-derived spreads offer consumers a dairy-free option that offers the taste and texture of traditional butter. According to World Animal Foundation report 2023 around 88 million vegan population in the world. This has provided consumers with more choices, limiting the growth of the table butter market.

Table Butter Market Segmentation Analysis

The global table butter market is segmented based on nature, end user, and region.

In the Global Market of Tabel Butter, the Organic Segment Holds the Largest Market Share

The global table butter market has been segmented by nature into organic and conventional. The organic segment held the largest table butter market share of more than 50% in 2022 in the table butter market analysis report. The growth is driven by the infusion of different flavors during butter processing. Customers enjoy this since the freshness is maintained and the final formulas are include less sugar and fat.

Other significant factors influencing the growth of the organic segment include increased concerns about healthy intake, rising health concerns, and increasing awareness about the benefits caused by butter. And also manufacturers are introducing innovative non-gmo and organic products into the market. It helps in driving the global table butter market size.

Table Butter Market Geographical Share

The North America Region Held the Largest Share of the Table Butter Market

The global table butter market is segmented into five parts of the world based on geography: North America, South America, Europe, Asia-Pacific, the Middle East, and Africa. The North America table butter market held the largest market share of 42.6% in 2022 in the table butter market analysis. The growing urbanization and rising purchasing power of the users are leading to the increasing market chances for table butter over the forecast period.

Additionally, Simmons National Consumer Survey (NHCS), U.S. report, nearly 297 million in 2020 Americans use butter on an average daily basis. This can be explained by the fact that the majority of households in this region consume butter or other goods connected to dairy butter as part of their three-course meals. This is due to the diverse consumer base in this area. Growing consumer awareness of health, higher consumption of healthy snacks, bakery products, and other processed food are credited for the higher market share.

Table Butter Market Companies

The major global players in the market include Unilever, Groupe Lactalis, Nestle, Arla Foods amba, Glanbia pic, Fonterra Co-operative Group, Friesland Campina, Land O’Lakes, Ornua Co-operative Limited, and Organic Valley.

COVID-19 Impact on Table Butter Market

Global Recession/Ukraine-Russia War/COVID-19, and Artificial Intelligence Impact Analysis:

Covid-19 Impact

The unprecedented COVID-19 pandemic in 2020 had a profound effect on the table butter industry. Covid-19 has had a considerable impact on the phases of the global table butter chain that involve table butter production, processing, distribution, and consumption as a result of lockdowns and restrictions imposed by various governments. 

Everything has changed due to the COVID-19 epidemic. It has influenced practically every industry in the world, whether positively or negatively. The COVID-19 pandemic's effects on world economic conditions have had an influence and could have an impact on interest rates, foreign exchange rates, commodities and energy prices, and the efficient operation of financial and capital markets.

The COVID-19 pandemic issue has had an impact on the table butter industries as well. The COVID-19 pandemic is upending life, and the table butter processing sector is seeing an increase in trends like salted butter, unsalted butter, and organic butter. The table butter businesses are launching innovative programs, including organic butter, clarified butter, grass-fed butter, and others. Which are readily available and simple to consume.

By Nature

• Organic
• Conventional

By End User

• Household/Retailers
• Hotels
• Restaurants
• Cafes

By Region

• North America
  • The U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • The U.K.
  • France
  • Italy
  • Spain
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In October 2022, Singapore's EATNUF natural nut butter brand announced its plans to expand its presence in China and Malaysia in 2023. The company announced that it would start selling black sesame seed spread on e-commerce platforms alongside the original almond and cashew nut butter by 2023.
• In April 2022, The New Zealand Dairy Co-operative and Anchor Fonterra launched its organic carbon zero-certified butter, which has been independently certified by Toitū Envirocare to reduce and offset carbon emissions.
• In 2020, Pip & Nut will release its first charity limited edition, Gingerbread Table Butter. It combines table butter with the warming spices of ginger and cinnamon.

Why Purchase the Report?

• To visualize the global table butter market segmentation based on nature, end user and region, as well as understand key commercial assets and players.
• Identify commercial opportunities in the market by analyzing trends and co-development. 
• Excel data sheet with numerous data points of table butter market-level with all segments.
• The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and an in-depth market study.
• Product mapping is available as Excel consists of key products of all the major market players.

The Global Table Butter Market report would provide approximately 54 tables, 62 figures and 190 Pages.

Target Audience 2024

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies