Global Pre-Packaged Sandwiches Market is Segmented By Type (Non-Vegetarian, Vegetarian), By Application (Restaurants, Cafes, Hotel, Household, Others), By Distribution Channel (Convenience Stores, Supermarkets and Hypermarkets, Online Stores, Others), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031
Market Overview
180 pages report analyses the Pre-Packaged Sandwiches Market Share, Trends and Growth. The Global Pre-Packaged Sandwiches Market is expected to grow at a high CAGR during the forecasting period (2024-2031). There has been a rise in demand for pre-packed food as people demand more hygienic and packed food for health-related issues. In addition, there is an increase in the demand for pre-packed sandwiches is growing as school and office going people who are health conscious and want food items that are carried easily while travelling. North America dominated the pre-packaged sandwiches market. Competitive rivalry intensifies Marks & Spencer Group plc, Norac S.A., Raynor Foods and others operating in the market.
A sandwich is a food typically consisting of vegetables, sliced cheese or meat placed between the slices of bread. The sandwich began as portable, convenient finger food in the Western world, though it has become prevalent worldwide over time. It is a popular lunch food, taken to work, school, or picnics to be eaten as part of a packed lunch. It may be plain or coated with condiments, such as mayonnaise or mustard, to enhance its flavor and texture. As well as being homemade, sandwiches are also widely sold in various retail outlets and can be served hot or cold. Pre-packaged sandwiches are available in vegetarian and non-vegetarian form. Due to the busy lifestyle and increasing number of working population, demand for pre-packaged sandwiches increases.
Market Summary
| Metrics | Details |
| Market CAGR | High |
| Segments Covered | By Type, By Application, By Distribution Channel, and By Region |
| Report Insights Covered | Competitive Landscape Analysis, Company Profile Analysis, Market Size, Share, Growth, Demand, Recent Developments, Mergers and acquisitions, New Product Launches, Growth Strategies, Revenue Analysis, and Other vital insights. |
| Fastest Growing Region | Asia Pacific |
| Largest Market Share | North America |
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Market Dynamics
Increasing consumers demand due to busy lifestyle for breakfast sandwiches
Due to the busy lifestyle and increasing disposable income, consumers prefer ready-to-eat food from cafes and restaurants. Also, jackfruit and cauliflower gained popularity as filling, as these are considered a good source of vitamins and minerals, thereby driving the demand for prepackaged sandwiches. Consumers' increasing preference towards organic ingredients due to the health awareness about the negative impact of chemical food on health is expected to drive the market growth.
As a result, the manufacturers are also focusing on developing organic meat, vegetables, and bread for production. In addition, the packaging is an important factor influencing consumers' purchasing decisions. Consumers are opting for sustainable and environmentally friendly packaging across the world, it boosts the demand for prepackaged sandwiches. Also, rising demand for plant-based and vegan products is expected to drive the market growth.
There has been a rise in demand for pre-packed food as people demand more hygienic and packed food for health-related issues. In addition, there is an increase in the demand for pre-packed sandwiches is growing as school and office going people who are health conscious and want food items that are carried easily while traveling.
Market Segmentation Analysis
Vegetarian sandwich segment held highest market revenue share in the year 2021
A vegetarian sandwich consists of a vegetable filling between bread. There are no set requirements other than the use of vegetables, and sandwiches may be toasted or untoasted. Vegetable sandwiches are served worldwide and are popular street food in India. In vegetable sandwiches, generally used vegetables are tomatoes, lettuce, onions, peppers, cucumbers, olives, sprouts, avocado etc.
Veg sandwiches are healthy than meat burgers. Several types of sandwiches are available in the market, like regular, plain old sandwiches. The growing vegan population in Europe and North America is expected to fuel the demand for vegetarian products shortly. New government guidance on healthy consumption under the name “Eat well Guide” encourages the consumers to eat more plant-based food products and reduce the consumption of egg, cheese, meat, and fish as a sandwich filling.
COVID-19 Impact On Market
Negative impact on the global pre-packaged sandwiches market
Covid 19 has severely impacted the food and beverage industry due to most countries' interrupted lockdown measures and stay-at-home policy. Demand for prepackaged sandwiches has declined due to the shift in consumer preference from buying products from cafes and restaurants to using homemade food products that are cheap and widely available. During a lockdown, all cafes and restaurants closed for a certain time, as Covid 19 is an infectious disease. People preferred homemade products rather than food from restaurants and cafes. The manufacturers cannot get raw material on time because of the lockdown and restrictions on transport activities, which has hampered production. Most companies faced low demand for food products and lag in the supply chain.
Market Geographical Share
North America is expected to dominate the global pre-packaged sandwiches market in the year 2021
North America dominated the pre-packaged sandwiches market. Sandwich is considered an essential part of the diet among U.S. consumers. The presence of various ingredients, including cheese, flavors, sauces, and bread, is an important factor that affects the purchasing decision of the consumers during buying prepackaged sandwiches. People from the U.S. prefer sandwiches when they travel for a long way. Raynor is one of the major key players of prepackaged sandwiches in the U.S. They have a huge variety of sandwiches, including vegetarian, vegan, halal and gluten-free options, and classic and internationally inspired varieties.
There is an increase in the demand from Asia-Pacific countries like India, China, Indonesia, and Malaysia due to a rise in disposable income, working couples, and premium schools and colleges offering canteen facilities. The market in Asia-Pacific is the most targeted and will experience substantial growth shortly.
Companies and Competitive Landscape
The pre-packaged sandwiches market is fragmented due to local and private label brands in different regions. Some major companies include Marks & Spencer Group plc, Norac S.A., Raynor Foods and The Brunch Box. Some of the major manufacturers have been focusing on producing new products for a different segment of people who like healthy ingredients, non-vegetarian stuffing, organic vegetables, and meat. Leading market leaders have come up with different prices and ingredient ranges for different requirements.
Raynors have four different categories of sandwiches for school-going children, a premium café lineup, as well as for patients. The low range of product “Bite” is the introductory product range, which is targeted at schools’ children, gym freaks, and sports centers. “Core Range” has a wide range of varieties of veg, non-veg, vegan, and gluten-free sandwiches.
“Café” range targets the cafes and big coffee shops and customers looking for a gourmet sandwich. Key players in the market are focusing on adopting various strategies such as mergers and acquisitions. For instance, In Nov 2021, Marks & Spencer provided sandwiches and hot food to more than 2500 outlets of Costa Coffee. The company provides more than 30 food items to Costa, including children’s food, hot meal boxes and salads, in collaboration with the UK’s biggest coffee shop chain.
