Olive Leaf Extract Market Size, Share, Industry, Forecast and outlook (2024-2031)

Olive Leaf Extract Market is segmented By Form (Solid, Liquid), By Application (Pharmaceutical, Food & Beverages , Nutraceuticals, Cosmetics & Personal Care, Others), By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Sales, Others) and By Region (North America, Latin America, Europe, Asia Pacific, Middle East, and Africa) – Share, Size, Outlook, and Opportunity Analysis, 2024-2031

Olive Leaf Extract Market Size

Global Olive Leaf Extract Market reached US$ 487.6 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 765.5 million by 2030. The market is growing at a CAGR of 5.8% during the forecast period 2024-2031. Olive leaf extract, derived from the leaves of the olive tree, is seen as a natural ingredient rich in beneficial compounds like polyphenols and antioxidants.

The demand for natural ingredients in dietary supplements, functional foods, and personal care products has propelled the growth of the olive leaf extract market. With a rising emphasis on health and wellness, consumers are actively seeking natural and plant-based products. The Mediterranean diet, which includes olive oil and other olive-derived products, has gained recognition for its health benefits. Olive leaf extract aligns with the principles of the Mediterranean diet and is increasingly associated with its positive effects on health. The growing popularity of the Mediterranean diet worldwide has provided a platform for the market growth of olive leaf extract.

Olive Leaf Extract Market Dynamics

The Rising Prevalence of Chronic Diseases is Driving the Market Growth

The rising prevalence of chronic diseases such as cardiovascular disease, diabetes, and cancer is driving the olive leaf extract market. According to the Centers for Disease Control and Prevention, Cardiovascular disease claims one life in the United States every 33 seconds. In the United States, heart disease claimed the lives of about 695,000 persons in 2021, accounting for 1 in 5 fatalities. About one in ten Americans, or 37.3 million, have diabetes. 

 Many people with these chronic diseases are seeking out natural and alternative remedies to manage their conditions. Olive leaf extract is a natural supplement that has been shown to have potential health benefits, such as reducing blood pressure and improving heart health, making it an attractive option for those looking for natural ways to manage their health and reduce type-2 diabetes. Hence, the rising prevalence of chronic disease is driving the market for olive leaf extract.

Rising Preference for Mediterranean Diet and Cuisine Among the Global Consumers is Driving the Market Growth

There is a growing demand Mediterranean diet owing to various benefits such as reducing obesity and type 2 diabetes, lowering the risk of stroke, improving gut health, etc. For instance, according to  U.S. News & World Report, 72% of household members followed the Mediterranean diet. The Mediterranean diet is known for its health benefits, and it includes high consumption of plant-based foods, such as fruits, vegetables, legumes, and whole grains, as well as healthy fats, like olive oil, nuts, and fish. 

Olive leaf extract contains a variety of bioactive compounds, such as oleuropein, hydroxytyrosol, and polyphenols, which contribute to its health-promoting effects. These compounds have antioxidant, anti-inflammatory, and antimicrobial properties, among others. Consumers following the Mediterranean diet are increasingly incorporating olive leaf extract into their daily routine due to its perceived health benefits.  

Lack of Awareness among Consumers about the Health Benefits can Hamper the Olive Leaf Extract Market

Many consumers are not familiar with the health benefits of olive leaf extract and its potential uses, which limits the market's reach. Additionally, many people may not be aware that olive leaf extract is an effective supplement for supporting immune function, promoting cardiovascular health, and reducing inflammation, among other benefits. 

Moreover, some consumers may be skeptical about the efficacy of natural remedies and supplements, and they may prefer conventional pharmaceuticals. This can further limit the market's growth, as consumers may not see the value in incorporating olive leaf extract into their daily routine. Furthermore, the lack of awareness about the health benefits of olive leaf extract remains a significant challenge for the market's growth.

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Olive Leaf Extract Market Segmentation Analysis

The global olive leaf extract market is segmented based on form, application, distribution channel, and region.

The Cosmetic Segment of Olive Leaf Extract Holds the Largest Market Share due to the Presence of Antioxidants

In 2022, the cosmetic segment holds the largest market share in the olive leaf extract market due to the growing demand for natural and organic cosmetics. According to the CBI Ministry of Foreign Affairs, The demand for natural ingredients for cosmetics is growing in the European market, which is the largest market for these ingredients. Additionally rising are imports of natural ingredients from developing nations. This opens up opportunities for both fresh, cutting-edge natural ingredients and new businesses looking to break into the market. Olive leaf extract contains high levels of antioxidants and anti-inflammatory compounds that can help to protect the skin from environmental stressors and promote healthy aging. 

Additionally, it has been shown to have antimicrobial and antifungal properties, making it useful in preventing and treating various skin conditions, such as acne, eczema, and psoriasis. Moreover, the growing consumer awareness of the potentially harmful effects of synthetic chemicals and preservatives in cosmetics has led to a shift towards natural and organic products. Olive leaf extract is a natural ingredient that can replace synthetic chemicals in cosmetics formulations, making it an attractive option for natural and organic cosmetics manufacturers.

Olive Leaf Extract Market Geographical Share

North America Dominates the Market of Olive Leaf Extract 

In 2022, North America held the largest market share of olive leaf extract due to various factors, including the high demand for natural and organic products, increasing awareness of the health benefits of olive leaf extract, and the presence of established players in the market. The North American region is known for its strong focus on health and wellness, and consumers are increasingly seeking out natural and organic supplements and remedies to support their health.  U.S. sales of organic food products were estimated at $26.9 billion in 2010 and reached $52.0 billion in 2021, according to the Nutrition Business Journal.

Olive leaf extract is a natural supplement that is gaining popularity due to its perceived health benefits, such as supporting immune function, promoting cardiovascular health, and reducing inflammation. Moreover, the region has a high prevalence of chronic diseases, such as heart disease and diabetes, which are associated with poor diet and lifestyle habits.  Hence, the health and wellness trend is driving the market growth of olive leaf extract in that region.

Market Major Players

The major global players include Dohler GmbH, Gaia Herbs, International Flavours and Fragrances, Comvita Ltd., NOW Health Group Inc., Olivus Inc., Barleans Organic Oils LLC, Vabori, Nature’s Way Products LLC, and Evergreen Life Products SRL.

COVID-19 Impact on Olive Leaf Extract Market

During the pandemic, there has been a heightened focus on health and wellness, with many people seeking ways to support their immune systems. This trend may have increased the demand for products, such as olive leaf extract, that are believed to have potential immune-boosting properties. However, the pandemic has disrupted global supply chains, leading to challenges in sourcing raw materials and manufacturing products. Depending on the specific supply chain dynamics of olive leaf extract, these disruptions may have affected its availability and pricing.

By Form

• Solid
• Liquid 

By Application

• Pharmaceutical
• Food & Beverages 
• Nutraceuticals
• Cosmetics & Personal Care
• Other

By Distribution Channel

• Supermarket/Hypermarket
• Online Sales
• Convenience Stores
• Others

By Region

• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Rest of Europe
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • Rest of Asia-Pacific
• Middle East and Africa

Key Developments

• In March 2023, Asahi, a manufacturer of beer, alcohol, and non-alcohol beverages and food, introduced Peroni Nastro Azzuro Stile Capri, a Mediterranean-inspired lager with a limited alcohol content of 4.2 percent. The new lager is made with Italian lemon zest and olive leaf extract.
• In March 2023, Hallstar France, introduced FILL Oléoactif, Liposoluble Active Ingredient. The ingredient is designed with two Mediterranean plants which have high concentrations of phytosides (myricitrin, oleuropein) as well as antioxidant and healing qualities.
• In January 2022, Barleans Organic Oils LLC, Dohler GmbH, and Comvita Ltd. emerged to become the dominant players in the olive leaf extract market.

Why Purchase the Report?

• To visualize the global olive leaf extract market segmentation based on form, application, and distribution channel understand key commercial assets and players.
• Identify commercial opportunities by analyzing trends and co-development.
• Excel data sheet with numerous olive leaf extract market-level data points all for segments.
• PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
• Product mapping available as Excel consisting of key products of all the major players.

The Global Olive Leaf Extract Market Report Would Provide Approximately 61 Tables, 59 Figures, And 200 Pages.

Target Audience 2024

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies