What are fortified foods and why are they gaining popularity?

Fortified foods are enriched with essential micronutrients to improve overall health and address deficiencies. Consumers are increasingly interested in these foods for their health benefits.

How are government initiatives impacting the fortified food market?

Governments are launching programs like India's fortified rice scheme to improve public health. This government support is driving market growth.

What are some examples of fortified food ingredients?

Fortified foods can contain protein, fiber, vitamins & minerals, and even plant-based ingredients to cater to various dietary needs.

How do fortified foods benefit consumers' health?

Fortified foods can help reduce the risk of chronic diseases like diabetes and heart disease by providing essential nutrients and promoting digestive health.